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We are the rainbow, but they were colorblind.

My Chroma Mission

Image by Jeremy Thomas

My Chroma is the simple idea to label clothing for those who are colorblind. We The Yukon Apparel will incorporate the idea of labelling each clothing item by color. This will allow those who are colorblind to know the exact color they are wearing. 

This is a simple idea that may only reach a small dynamic of people who are colorblind. But to those who are colorblind, you're welcome!


If it is Christmas and everyone is planning to wear green to an outing, you can simply check the label on the inside of your apparel for the My Chroma Color Identifier to know exactly what color of apparel you are choosing to wear!